Israel: A Bad Brand in World Markets

By Ramzy Baroud

In an important step toward the economic isolation of Israel due to its genocide in Gaza, Norway’s Government Pension Fund Global has decided to divest from yet more Israeli companies.

Norway’s sovereign wealth fund is the world’s largest, with total investments in Israel once estimated at $1.9 billion. The decision to divest was taken gradually but is consistent with the Norwegian government’s growing solidarity with Palestine and rising criticism of Israel.

Taking a leading role along with Spain, Ireland, and Slovenia, Norway has been a vocal European critic of the Israeli genocide and man-made famine in Gaza, actively contributing to the International Court of Justice’s investigation into the genocide, and formally recognizing the state of Palestine in May 2024. This diplomatic and legal stance, coupled with its financial divestment, represents a coherent and escalating effort to hold Israel accountable for the ongoing extermination of Palestinians.

The Israeli economy was already in a state of free-fall even before the genocide. The initial collapse was related to the deep political instability in the country, a result of Israeli Prime Minister Benjamin Netanyahu and his extremist government’s attempt to co-opt the judicial system, thus compromising any semblance of “democracy” remaining in that country. This resulted in a significant lowering of investor confidence.

The war and genocide, beginning on October 7, 2023, only accelerated the crisis, pushing an already fragile economy to the brink. According to reports from the Israel Ministry of Finance, foreign direct investments in Israel fell by an estimated 28 per cent in the first half of 2024 compared to the same period in 2023.

Any supposed recovery in foreign investments, however, was deceptive. It was not the outcome of a global rallying to save Israel, but rather a consequence of a torrent of US funds pouring in to help Israel sustain both its economy and the genocide in Gaza, along with its other war fronts.

Israel’s Gross Domestic Product was estimated by the World Bank to be around $540 billion by the end of 2024. The war on Gaza has already taken a considerable bite out of Israel’s entire GDP. Estimates from Israel itself are complex, but all data points to the fact that the Israeli economy is suffering and will continue to suffer in the foreseeable future. Citing reports from the Bank of Israel and the Ministry of Finance, the Israeli business newspaper Calcalist reported in January 2025 that the cost of the Israeli war on Gaza had already reached more than $67.5 billion. That figure represented the costs of the war up to the end of 2024.

Keeping in mind that the ongoing war costs continue to rise exponentially, and with other consequences of the war, including divestments from the Israeli market by Norway and other countries, future projections for the Israeli economy look very grim. The Israeli Central Bureau of Statistics reported that the Israeli economy, already in a constant state of contraction, shrunk by another 3.5 per cent in the period between April and June 2025.

This collapse is projected to continue, even with the unprecedented US financial backing of Tel Aviv. Indeed, without US help, the precarious Israeli economy would be in a much worse state. Though the US has always propped up Israel, with nearly $4 billion in aid annually, the US help for Israel in the last two years was the most generous and critical yet.

Israel is the recipient of $3.8 billion of US taxpayer money per year, according to the latest 10-year Memorandum of Understanding signed in 2016. Equally, if not more valuable than this large sum are the loan guarantees, which allow Israel to borrow money at a much lower interest rate on the global market. The backing of the US has, therefore, enabled investors to view the Israeli market as a safe haven for their funds, often guaranteeing high returns. This applies to the Norwegian sovereign wealth fund as it did to numerous other entities and companies.

Now that Israel has become a bad brand, affiliated with unethical investments due to the genocide in Gaza and growing illegal settlement expansion in the West Bank, the US, as Israel’s main benefactor, has stepped in to fill the gaps.

The US emergency supplemental appropriations act of April 2024 allocated a total of $26.4 billion for Israel. While much of the money was earmarked for defense expenditures, in reality, most of it will percolate into the Israeli economy. This amount, in addition to the annual military aid, allows the Israeli government to minimize spending on defense and allocate more money to keep the economy from shrinking at an even faster rate.

Additionally, it will free the Israeli military industry to continue producing new, sophisticated military technology that will ensure Israel’s continued competitiveness in the arms market. The military-industrial complex, a significant part of the Israeli economy, is thus not only sustained but given a fresh impetus by American aid, ensuring the war machine continues to function with minimal financial disruption.

All of this should not diminish the importance of divestment from the Israeli financial system. On the contrary, it means that divestment efforts must increase significantly to balance out the US push to keep the Israeli economy from imploding.

Moreover, this should also make US citizens, who object to their government’s role in the genocide in Gaza, more aware of the extent of Washington’s collaboration to save Israel, even at the price of exterminating the Palestinians. Indeed, the flow of funds from the US is not a passive action; it is an active collaboration that directly enables the Israeli genocide in Gaza.

Ramzy Baroud is a journalist, author and the Editor of The Palestine Chronicle. He is the author of six books. His forthcoming book, ‘Before the Flood,’ will be published by Seven Stories Press. His other books include ‘Our Vision for Liberation’, ‘My Father was a Freedom Fighter’ and ‘The Last Earth’. Baroud is a Non-resident Senior Research Fellow at the Center for Islam and Global Affairs (CIGA). His website is www.ramzybaroud.net

Jordan Times

CrossFireArabia

CrossFireArabia

Dr. Marwan Asmar holds a PhD from Leeds University and is a freelance writer specializing on the Middle East. He has worked as a journalist since the early 1990s in Jordan and the Gulf countries, and been widely published, including at Albawaba, Gulf News, Al Ghad, World Press Review and others.

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World Cup, Wimbledon Kicks: Flags, Nepotism, Red Cards and a Watermelon!

By Saleem Ayoub Quna

For a change I would like to give credit to President Trump’s, latest attempt to support the American team before facing off Belgium’s team on July 6, when the day before, and despite his tight and loaded schedule, he called “his friend” Gianni Infantino, FIFA’s President, and asked him for a second look at the punishment against the American striker Folarin Balogun, who made a foul against a Bosnia-Herzegovina player in the match they played earlier on July 2, and which the US won 2-0.

FIFA regulations stipulate that when a player gets a red card during a match for an offense he makes against the other team, he should be suspended from playing in the following match! Mr. Infantino obliged and lifted the ban against the American player. But the match against Belgium in which Balogun played was won by Belgium 4-1.

This intervention episode by Trump on behalf of the American national soccer squad did not end there and led to a controversy that would not be settled before the closing of the 32nd round of the current international tournament.

Infantino was criticized by many within and outside the FIFA body and was asked to resign his post as head of this huge powerful organization. In brief, this episode shows that behind the broad smiles and nice words, sits a huge monster of nepotism and even possible corruption!

Also it means that sports, as a human “noble” endeavor, is not immune from certain uncouth and loath viruses that can affect and may shatter the dreams of other less resourceful nations!

Then we have the phenomenon of waiving national flags when a team wins a match. This occasion is ceased by some staff of the winning teams and players to demonstrate their support for a certain political or human cause or admiration of a person. This is exactly what Hossam Hassan, head-coach of the Egyptian team did when his players defeated Australia on July 3 as they scored 4 goals against Australia which scored only 2 goals, in the final shootout play of the match.

Coach Hassan came down to the pitch and waived the Palestinian flag in a sign of support for the Palestinians in beleaguered Gaza, which celebrated Egyptian performance at the tournament. Israel protested this solidarity gesture with Palestinians and labeled it as anti-Semitic, but FIFA officials maintained that flags belonging to FIFA members, (including Palestine) are allowed to be waived on this occasion!

On the other side of the Atlantic, and in London to be precise, another major sports event is underway, known as the Wimbledon grand slam championship. Wimbledon is known for its strict rules starting with the must-wear white attire, by all players and staff!

On June 29, the Turkish Tennis player, Zeynep Sonmez, ranked 51 by WTA, defeated American player Ann Li 2-1. Sonmez wanted to waive a sign of support for the Palestinians, but could not and according to Jamie Baker, the Wimbledon Tournament Director: “Wimbledon rules do not allow political massaging from players”!

So, what does Ms. Zeynep Somez do?! She sticks a small rubber shock absorber to her racket in a shape of a watermelon composed of the four colors of red, white, black and green! To that subtle demonstration, the Wimbledon people could not raise a finger or blow a whistle!

In this regard, other sources insisted that some people among the audience waived the Israeli which was received by a blind eye!

So next time I attend an important tournament or watch it on TV, I will keep my eyes open on tactics and kicks of this sort, which actually might add to the fun of watching!

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New York: AIPAC Stranglehold No More !

By James J. Zogby

The American Israel Public Affairs Committee (AIPAC) has long held sway in elections, threatening and intimidating any opposition. When a critic of Israel was defeated, they boasted of victory as a lesson for others. In last week’s Democratic primary elections in New York City, three insurgent critics of Israeli policies defeated AIPAC-endorsed candidates, pointing to the potential end of an era for the pro-Israel lobby.


AIPAC’s approach to politics and elections was smart. Formed by the Conference of Presidents of Major Jewish Organizations, they were connected from the outset to an impressive national network of American Jewish leaders, activists, and donors they used to effectively influence members of Congress to embrace pro-Israel positions.

They’d visit elected officials in Washington seeking endorsements of legislation and enlist local leaders in a congressperson’s district to make the pitch.

They’d have local representatives offer to help write new candidates’ Middle East policy positions. Implicit were the promise of support if the official or candidate did what was asked—and the threat of opposition if they didn’t.

AIPAC also spawned a network of PACs—political action committees—to raise hundreds of thousands of dollars to distribute for or against candidates depending on their positions on Israel.

Strategic in their operations, not everyone benefited from AIPAC’s largesse.

Chairs of important congressional committees and very supportive congressmembers facing tough reelections received bundled contributions. When elected officials repeatedly stepped out of line, their opponents would benefit from PAC monies and bundled contributions from individual pro-Israel donors.

Overall, the amounts were not overwhelming but sufficient to send a message. When an election went their way, the lobby would crow about the victory, whether or not their support had been a factor. Their goal was communication: “Fear us, or you too can be defeated.”



With the end of federal oversight of independent election expenditures, AIPAC and other pro-Israel groups created “super-PACs” to raise and spend tens of millions of dollars each cycle. In 2022 and 2024, they effectively targeted a few candidates critical of Israel and spent millions to defeat them.

After Israel’s genocidal war on Gaza, we’ve witnessed a dramatic collapse of public support for Israel—especially among Democrats. AIPAC can no longer make examples of just a few candidates, with well over 100 electeds now critical of Israel. Add to this that AIPAC has become so toxic they’ve been forced to create new entities or rely on alternates to distribute funds to candidates.

Meanwhile, Israel’s behaviors alienate more voters. And the more money AIPAC spends, the more toxic its brand—even when they win, their heavy-handed tactics lead to declining support.

This brings us to last week’s New York primaries, a turning point in US politics when two prominent pro-Israel members of Congress were defeated by challengers critical of Israeli policies and supporters of Palestinian justice, and a former leader of pro-Palestinian campus protests won an open race. Not only did AIPAC and its allies spend millions and fail, but also these elections were upfront about Israeli policies and Palestinian rights.



A hallmark of pro-Israel groups’ past campaign involvement was the lengths they’d go to not make support for Israel a public issue. They’d raise money from their supporters based on Israel, but their expenditures would pay for ads criticizing a candidate’s age or “radical agenda,” never mentioning the candidate’s position on Israel. In these NY contests, many issues mattered to voters, especially frustration with the Democratic establishment’s failed policies—but they were also about Israel, and voters knew it. 



In predictable reactions from the pro-Israel side, some accused the targeting of AIPAC’s money and influence as unfair or even antisemitic—ignoring decades of AIPAC boasting about its money and influence as the source of its power. Others claimed that with the election’s results, “Jews no longer feel safe in New York,” ignoring that the most prominent contest’s victor is Jewish—a self-proclaimed progressive Zionist who strongly opposed Israel’s genocide against Palestinians. Finally, some desperately attempted to dismiss the entire election as just about New York with no larger significance, ignoring the changed national political landscape as similar contests emerge everywhere. 



The bottom line is that after a half-century AIPAC’s hold over politics has been weakened. It won’t go away anytime soon, but a real debate over US Middle East policy can now take place. Thank you, New York voters

James J. Zogby is president of the Washington-based Arab American Institute  and contributed this article to The Jordan Times

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